Consistency in business
Consistency is a word I use a lot. But what has it got to do with your strategy? In a word, EVERYTHING! It’s about how you apply yourself, your approach, frequency, building your reputation/brand, the message you send out and how you are perceived, the promises you make and the expectations you set… the list […]
Are you working IN or ON your business?
What does that even mean? It doesn’t matter if you’re in the early stages of your business or 10-15 years down the line, it’s easy to get caught up in the day to day running of it. You become so invested in the operational aspect of your business and if it’s just you, it means […]